Vulgarity

Jun. 10th, 2010 11:22 am
bruorton: (Politics)
[personal profile] bruorton
I had an instructive day earlier this week, on the focus of media narratives.

Apparently in the last week or so, the narrative had developed that the President was not showing enough anger about the Gulf oil spill disaster. Driving in to work, I heard on the morning news that a recent interviewer (Matt Lauer from NBC) had actually told the President:

"This is not the time to meet with experts and advisers. This is a time to spend more time in the Gulf and -- I never thought I'd say this to a president -- but kick some butt."

I'm fascinated that interviewers don't ask questions anymore, they tell their subjects how they should be doing their jobs.  But that aside, the President -- conscious, I suppose, of this narrative against him, and aware that strong sentiment trumps shrewd thought in American politics -- responded with this:

"I don't sit around just talking to experts because this is a college seminar. We talk to these folks because they potentially have the best answers, so I know whose ass to kick."

First off, kudos for his nice effort there to try to play the demanded "angry" role while still conveying a logical point.  But what's interesting to me about the discussion surrounding this exchange is not so much just that we are being told to focus on the President's emotive abilities rather than on the actual corruption and incompetence of the industries and those tasked with regulating them.  I mean, we've learned to take that for granted in our modern punditocracy.

No, what fascinated me was that by my drive home that afternoon, the narrative had moved on apace.  The discussion by this point was now: had the president been too vulgar?  Was this demeaning to the office?

Aha!  I was wondering what I should be distracted by next. 

Re: bloviating

Date: 2010-06-10 07:47 pm (UTC)
From: [identity profile] bruorton.livejournal.com
Well, I was only intending to make an observation, since this narrative progress fairly jumped out at me. If I were to argue a point, I think I'd go with "there's no way to win by playing their game." "News" as we think of it is now a business, not a service, and that has a lot of repercussions.

But since I don't really want to be a pundit telling people what they would do if they were only smarter, or discussing what exactly is wrong with the media today, I'll stop there.

nice...

Date: 2010-06-10 08:00 pm (UTC)
From: [identity profile] emusnare.livejournal.com
...but before you stop, I'm not sure I understand your business/service contrast.

Re: nice...

Date: 2010-06-10 08:32 pm (UTC)
From: [identity profile] bruorton.livejournal.com
ie, people think of news/reporting as existing to serve and inform them. But the business model is about maximizing ad revenue via a viewer-eyeball count by any means necessary. Hence the need to fabricate sensational, immediate, or personal narratives that can feed on themselves. Good for cable talk shows, something of an ant lion trap for everyone else.

Obviously, I should correct myself to say this isn't new, and the business of news has always competed with the service it provided us. What Hearst knew was how to sell a paper; and I'm reminded too of Morrow's bosses in Good Night and Good Luck.

Re: obviously

Date: 2010-06-10 08:45 pm (UTC)
From: [identity profile] emusnare.livejournal.com
We're discussing what exactly is wrong with the media today! And you're still not a fake pundit. Again, nicely done.

BTW, I love the soundtrack to GN&GL.

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